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Industry Veterans Launch Storage Business Owners Alliance (SBOA) for Small to Medium-Sized Operators
Posted 2/16/2010
Author David Levenfeld
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Three self storage industry veterans announced today the formation of the Storage Business Owners Alliance LLC(SBOA), an organization which enables small- to medium-sized self storage owners and operators to increase profitability, mainly through enhanced buying power.

By leveraging the combined “strength in numbers” of its membership, SBOA members can take advantage of substantial savings on everyday expense items such as office supplies, credit card processing fees, and payroll processing, as well as expense items more specific to the self storage industry such as retail supplies for resale.

SBOA’s newly launched website,, makes it easy for new members to join and sign up for specific vendor savings.

SBOA’s Founding Members include more than 200 member-facilities such as Sentry Self Storage, Planet Self Storage and the facilities managed by Investment Real Estate Management LLC. “As a 50-store operation, we are thrilled with the cost savings the SBOA offers us to improve our bottom line,” said Rick Yonis of Sentry Self Storage. “Especially in today’s economy, we are pleased to be able to pass along some of savings to customers as well.”

SBOA has established vendor relationships with prominent industry brands such as Site Link (software), StorageClicks (search engine optimization), Janus International (unit partitions and doors), and Michaels Wilder (Yellow Pages advertising). Members also benefit from steep discounts from such nationally known merchants as Staples, ADP (payroll processing), Sprint and Federal Express.

Other notable discounts include the ability to save more than 25% on typical credit card processing fees (North American Bankcard), and a 42% discount on print subscriptions and a 10% discount on digital subscriptions on MiniCo’s Mini Storage Messenger magazine.

Although SBOA’s major focus is expense savings, there are significant revenue-generating benefits as well, including a cooperative program with the U-Store-It Network (Internet lead conversion) and a revenue-generating pay-with-rent insurance program with Minico, Inc. that pays the member an above average administrative fee each month on every tenant insurance transaction.

Future offerings will include a property/liability insurance program with steep savings on annual premiums for participating SBOA members.

The SBOA was founded by Morgan Hanlon, Ian Burnstein and David M. Levenfeld, owners and operators of multiple self storage facilities, who realized an industry need for small- to medium-sized owners to band together to better compete with the larger storage companies.

“The automated features of the SBOA website make signing up and implementing immediate savings as easy as possible,” said Hanlon. “The SBOA allows the owner of just one or a few facilities to enjoy the buying power of a major national company. We believe our members will find the discount opportunities to be extremely compelling.”

Enrollment is open to any self storage facility owner or operator. For more information or to join, please visit or call 508-425-7111.


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